A joyful celebration of mid-century French design, this original Vittelloise advertising poster captures the optimism and bold graphic style of the post-war era. Designed by Rohonyi, it promotes the naturally sparkling mineral water with a cheerful character, vibrant colours and playful typography. The slogan 'L'eau qui chante et qui donne' ('The water that sings and gives') evokes freshness, vitality and the effervescence of Vittel's famous spring water, making this a charming and highly decorative piece of French advertising history.

Year: 1950

Dimensions: 120cm x 160cm

Materials/Media: Original lithograph, linen backed