A playful mid-century European poster promoting the 'Spar mit BKG Liga' savings scheme, illustrated by Trudy Wimmche. Likely from the 1950s–60s, it features two children collecting stamps and a savings booklet, using bold colour and simple, cheerful forms typical of the era. Less about selling a product, it captures that post-war optimism – turning saving money into something fun, communal, and full of energy.
Year: 1950s
Dimensions: 132cm x 100cm
Materials/Media: Original lithograph, linen backed