A bold and highly graphic French advertising poster for Priceless-Oil, created in the early 20th century and signed by H. Clausson. Using vibrant red and yellow typography against a striking blue background, the design promotes the motor oil additive's promise to keep engines running young. Its dramatic symbolism, strong colours and eye-catching composition make it a standout example of vintage automotive advertising from the golden age of the French poster.
The slogan translates roughly as: 'Motorists! Here is Priceless-Oil. Adopt it! ...and your engines will always stay young.'
Year: c.1920
Dimensions: 160cm x 120cm
Materials/Media: Original lithograph, not linen backed
