This striking vintage Italian advertising poster promotes China Rossi, a tonic and restorative elixir produced by the Fratelli Rossi company of Asiago. Likely dating from the early 20th century, it features a dramatic illustration of a rider on a galloping white horse, swirling a golden ribbon of energy to suggest vitality and strength – qualities the tonic claimed to provide. Bold Art Nouveau influences can be seen in the flowing lines, stylised movement, and vivid colours. Its dynamic composition and strong typography make it a standout example of early Italian commercial poster art.