An original 1930s French advertising poster for L.M.T. (Le Matériel Téléphonique), designed by Sodico. A striking piece of interwar industrial advertising, the design promotes L.M.T.'s radio division through bold concentric graphics, a technician at work and the company's Boulogne-Billancourt factory. The oversized red 'Garantie' seal reinforces the message 'La Technique – Garantie de Qualité' – positioning L.M.T.'s technical expertise as a guarantee of quality.
Year: 1930s
Dimensions: 125cm x 84cm
Materials/Media: Original lithograph, linen backed