An original French advertising poster from circa 1900, designed by Georges Paulme for L'Auto-Vélo, the Parisian sporting newspaper that would go on to establish the Tour de France in 1903.
Featuring a charming procession of fashionable Parisians reading the newspaper while walking, cycling and travelling by early motor vehicle, the design captures the spirit of Paris at the turn of the century.
A wonderful example of Belle Époque advertising, combining playful illustration, beautiful typography and a fascinating piece of French sporting history.
Year: c.1900
Dimensions: 100cm x 48cm
Materials/Media: Original colour lithograph, printed in Paris by Chardin