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Blizzand Tergal Boussac

An original French advertising poster for Blizzand Tergal Boussac, produced during the 1960s and attributed to René Gruau, one of the twentieth century's most celebrated fashion illustrators. Featuring an elegantly dressed couple in contemporary rainwear, the design combines expressive linework, refined proportions and a distinctly Parisian sense of style. Created to promote Boussac's innovative Tergal fabric, the poster reflects the glamour and optimism of post-war French fashion while showcasing the bold graphic sensibility for which Gruau became renowned.

Year: 1960

Dimensions: 160cm x 120cm

Materials/Media: Original lithograph, not linen backed