This striking travel poster was created by the French artist Roger Bezombes for Air France in the late 1960s. Titled 'Monde Nouveau' ('New World'), the design promotes the excitement of international travel during the jet-age era, when Air France was expanding its long-haul routes across the Atlantic and beyond.

Bezombes combines vibrant abstract forms with photographic imagery of the earth, creating a collage-like composition that reflects the experimental graphic style of the period. The colourful typography and bold modern layout communicate the idea of discovering a “new world” through air travel, capturing the optimism and cultural dynamism associated with global travel in the 1960s.

Year: 1960s

Dimensions:100cm x 62cm 

Materials/Media: Original lithograph, linen backed