An original Austrian tourism poster, circa 1950–1955, welcoming visitors to Austria with the slogan 'Soyez les bienvenus en Autriche' ('Welcome to Austria'). Featuring a heart-shaped alpine landscape framed by wildflowers, the design celebrates the country's lakes, mountains and natural beauty. Printed as a colour lithograph, it is a charming example of post-war European travel advertising and Austria's renewed appeal as a holiday destination.