One of the most refined images from Bally's golden era of advertising, Bally Homme was created by celebrated French graphic designer Raymond Gid in 1976. Using just a handful of fluid brushstrokes, Gid suggests the outline of a seated male figure, reducing the human form to its absolute essentials. The composition feels effortless and spontaneous, yet every line is carefully balanced. Rather than focusing on the shoe itself, Gid evokes the elegance, confidence and sophistication associated with the Bally brand, creating an image that sits somewhere between fashion illustration and modern art.

Year: 1976

Dimensions: 160cm x 120cm

Materials/Media: Original lithograph, linen backed