Hervé Morvan’s 1966 poster for Kelton watches ('Join the Kelton ‘Club’ watches and don’t give up!') is a bold, humorous design featuring a crocodile mascot to promote the affordable French watch brand.

Printed as a large color lithograph by R.L. Dupuy, Paris, it reflects Morvan’s signature playful style and Kelton’s 1960s push to make watches fun and accessible. Today, it’s prized by collectors for its striking scale, witty imagery, and link to an iconic French brand.