This vintage North Eastern Victoria, Australia tourism poster was produced in the mid-20th century, most likely during the 1950s-1960s, as part of a campaign by the Victorian Government Tourist Bureau to promote regional travel. The photomontage design combines scenes of alpine skiing, fishing, farming and dramatic mountain landscapes to highlight the natural beauty and outdoor lifestyle of Victoria’s north-east, including the Alpine region around Mount Buffalo and Falls Creek. Posters like this were displayed in travel agencies and transport hubs to encourage domestic tourism and remain appealing examples of post-war Australian travel advertising.

Year: c.1950s

Dimensions: 115cm x 84cm 

Materials/Media: Original lithograph, framed in black

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Framing Info.

If you’re located interstate or overseas and interested in this piece, please email sam@vintagepostersonly.com to discuss the best shipping option and pricing.
In many cases the poster can be carefully removed from the frame and shipped safely.

For Melbourne locals, we’re pleased to offer complimentary delivery within the Melbourne metro area.