A lively French poster for Mouffetard crée votre musée d’art modeste, designed by Hervé Di Rosa in the late 1980s–90s, promoting his concept of art modeste – celebrating everyday and popular art forms. Created for a cultural initiative in Paris’s Rue Mouffetard, it features bold, comic-style lettering and vibrant colours typical of his work. More than an advertisement, it reflects a broader push to make art accessible, playful, and rooted in daily life.

Year: 1980s

Dimensions: 160cm x 120cm

Materials/Media: Original offset lithograph, linen backed