{"product_id":"fly-boac-italy","title":"Fly BOAC: Italy","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cem\u003eA classic mid-century airline travel advertisement produced for \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eBritish Overseas Airways Corporation\u003c\/span\u003e\u003c\/span\u003e in the late 1940s–1950s. Using a playful, theatrical figure inspired by Italian folk costume, the design blends national character with modern air travel, making Italy feel colourful, romantic, and accessible to post-war travellers. The deep blue ground, simplified forms, and bold hand-lettered typography are hallmarks of BOAC’s golden-age graphic style – where charm and storytelling were used to sell the excitement of international flight long before photography dominated airline advertising.\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eYear: \u003c\/strong\u003e1940s\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDimensions:\u003cmeta charset=\"utf-8\"\u003e \u003c\/strong\u003e76cm x 50cm \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterials\/Media:\u003cmeta charset=\"utf-8\"\u003e \u003c\/strong\u003eOriginal lithograph, not linen backed\u003c\/p\u003e","brand":"Vintage Posters","offers":[{"title":"Default Title","offer_id":44138132209844,"sku":null,"price":2000.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1280\/7255\/files\/VPO_FLYBOACITALY_HERO.jpg?v=1770115569","url":"https:\/\/www.vintagepostersonly.com\/products\/fly-boac-italy","provider":"Vintage Posters","version":"1.0","type":"link"}